Category: Trends

Phillip Atchison Agency, Trends

Are you ready for the first EVER North Carolina Beer Month?

North Carolina Craft beer followers already pour into our state because of its reputation as the South’s premier beer destination, with more breweries than any state south of Pennsylvania (73 and counting). In April, there’s…
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Leslie Kraemer Inspiration, Trends

Greek Yogurt Goes Great With Anything. Especially Gin.

You know Greek yogurt is having its moment when an artisan in Brooklyn is making it from an old family recipe, big city mixologists are using it in a cocktail, and famous chefs are pairing…
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Leslie Kraemer Insights, Trends

Are You Tapping the Power of the Mobile Shopper?

Laptops have become tablets, and tablets are shrinking to become our phones. And with the surging popularity of digital devices like the Kindle Fire, Samsung’s Note, and the ever smaller iPad Mini, the shopper’s little…
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Leslie Kraemer Insights, Trends

Check Out The New Doritos Global Packaging Design

When consumers can connect instantly across international borders on social media, does it make sense, from a shopper marketing standpoint, for brands to keep separate identities in different countries? Doritos doesn’t think so, which is…
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