Category: Trends

Phillip Atchison Inspiration, Trends

The Breakfast Wars. And how did this ad ever get past the legal department?

Wow. At our Charlotte marketing agency, we dread the point at which work gets “run by legal.” It seems corporate counsel at most companies functions like a bobble head doll … whose head only goes…
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Leslie Kraemer Trends

If you work at a Charlotte marketing agency, check out this “Super Desk”

The benefits and downsides of common work spaces have been in the agency world for decades. But no one can deny the  factor of The Barbarian Group’s newly designed offices—and the amazing, undulating “superdesk” that snakes through…
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Leslie Kraemer Trends

World Cup Jerseys get a Reddit Redesign

Football (or as it’s more commonly known in the US), has a rapidly growing fan base. Some say its popularity will soon surpass America’s “national pastime”, and in my opinion, rightfully so. We are just…
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Leslie Kraemer Insights, Trends

IKEA blurs the line between its print catalog and its customers’ smart phones

In 2013, Ikea jumped into the world of augmented retail reality, when it released a companion app to go with its catalog — giving Swedish furniture fans access to bonus digital content related to products shown on…
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