Category: Trends

Phillip Atchison Insights, Trends

10 things we learned at EuroShop 2014, the world’s biggest retail trade fair

This year at Düsseldorf’s EuroShop, the massive (triennial? — next one is in 2017) Global Retail Trade Fair, there were over 2.200 exhibitors from 57 countries spread across 16 halls. To give this year’s event a…
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Leslie Kraemer Trends

Olive Garden hopes a new logo will add a little spice to its cucina

Olive Garden is well known as the restaurant chain of Italian-American fast casual dining cuisine, which touts an endless supply of bread sticks and salads. During an investor presentation this month, the owners announced that…
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Phillip Atchison Trends

Check out television’s first national pot spot

The first ever television advertisement for medical marijuana in the United States aired Monday, in New Jersey and Chicago and is set to appear in Massachusetts next week. MarijuanaDoctors.com acts as a guide for patients to…
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Leslie Kraemer Insights, Trends

A smart way to make visual merchandising more shopable

At our charlotte marketing agency, we do a lot of visual merchandising for national retailers like Lowe's, Walmart, and Rite Aid – either directly for the retailer at the corporate level or for a consumer brand on behalf of…
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