Category: Trends

Why some Packaging Design looks better on the rocks …

Commissioned to create a series of vector illustrations to capture the “PRIDE of MEXICO,” renown brand illustrator Orlando Arocena created a special series of limited edition bottles for Jose Cuervo, the largest selling tequila brand in…

Competitive Brand Compatibility

How many times do you see a family out to dinner that, instead of talking, are staring at their ipads, ipods, iphones, and whatever Game Boys are called these days? We live in a disruptive…

Marketing Jargon: why it’s bad and what you should say instead

The next time you feel the need to think outside the marketing box, shift a retail paradigm, or leverage a client’s core competency, by all means do so. Just make sure to communicate your intentions…

20 Facts You Probably Didn’t Know About America’s Favorite Retailer

The average U.S. family now spends more than $4000 a year at Walmart. In 2010, Walmart had revenues of 421 billion dollars. That amount was greater than the GDP of 170 different countries including Norway,…