Category: Trends

Leslie Kraemer Inspiration, Trends

A map of the most famous brand from every state

Bank of America is North Carolina. Denny’s is South Carolina. AOL is Virginia. Apple is California. Here’s a map of the U.S. by each state’s most famous company by where the company was founded. Choosing…
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Phillip Atchison Agency, Trends

Ever tried a beer brewed with oysters? We did, and it was delicious.

Our Charlotte ad agency was in Asheville recently working with a new healthcare client, and after a long (but productive) discovery/strategy session, we stopped by the city’s newest brew pub to sample the goods. It’s…
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Leslie Kraemer Insights, Trends

Turns out money CAN buy happiness (but only if we spend it the right way).

In their new book Happy Money: the Science of Smarter Spending, behavioral economists Elizabeth Dunn and Michael Norton draw on years of quant/qual research to explain how we can transform cash into contentment – but only if…
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Phillip Atchison Insights, Trends

13 Shopper Marketing Trends for 2013

If you haven't perused this presentation put together MARS London, the UK-based shopper marketing agency, then we urge you to check it out. This deck does a great job of cutting through the jumble of ideas…
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