Category: Trends

You’re looking at a retailer’s most important brand touchpoint

If you work in the retail industry and haven’t read the The Good Jobs Strategy, by Zeynep Ton, a business professor at M.I.T.’s Sloan School of Management, then please do. It clarifies, expounds upon, and validates…

Top Ten Retail Trends that Will Change the Way We Shop in 2014

As the U.S. economy continues to improve, it appears that a stronger job market and increased home values finally have consumers spending again. But make no mistake, today’s shopper is not the same over-spending drunken…

Grocery Shoppers Just Want To Have Fun

Just a few months ago, our shopper marketing agency helped Just$ave Foods rebrand their stores to become a more fun and exciting place to shop. The goal was to transform an everyday grocery store into…

What do clients want from a Charlotte marketing agency?

At the end of each year, ad agencies all around the world face the same question – what should they give their clients as holiday gifts that will best differentiate them from all the other…