Author: Phillip Atchison

Phillip Atchison Agency, Trends

Ever tried a beer brewed with oysters? We did, and it was delicious.

Our Charlotte ad agency was in Asheville recently working with a new healthcare client, and after a long (but productive) discovery/strategy session, we stopped by the city’s newest brew pub to sample the goods. It’s…
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Phillip Atchison Inspiration

New Simpsons ride at Universal Studios brings fictional brands like Duff Beer and Krusty Burger to life

Ever wanted to try a greasy Krusty Burger or toss back a frosty pint of Duff Beer at Moe’s Tavern? Well, now you can. A life-sized version of the candy-colored cartoon town Springfield – home…
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Phillip Atchison Insights, Trends

13 Shopper Marketing Trends for 2013

If you haven't perused this presentation put together MARS London, the UK-based shopper marketing agency, then we urge you to check it out. This deck does a great job of cutting through the jumble of ideas…
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Phillip Atchison Trends

Bain Capital in talks to buy Harris Teeter and rename it “Mitt’s Middle Class Market?”

Really? That is one (highly) speculative outcome, according to local news stations and the Wall Street Journal. Apparently two more private-equity firms have surfaced as possible suitors for Harris Teeter Supermarkets Inc (NYSE:HTSI). Cerberus Capital Management LP…
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