Phillip Atchison, Author at birdsong gregory

If you like British period drama, you’ll LOVE the Downton Abbey product line

Either way, fans of Masterpiece Theater can now act on their affinity for sumptuous Edwardian style and bring a piece of Lady Mary home with them. Gareth Neam, the executive producer of everyone’s favorite British period…

Phillip Atchison Trends

Today’s consumer buying less … and has been since 1947.

When it comes consumer demand for tangible goods, our Charlotte marketing agency works with a number of national retailers, including Food Lion, Lowe's Home Improvement, Rack Room Shoes, etc. Not surprisingly, our clients face increasing…

Phillip Atchison Inspiration

Anyone Know Which Charlotte Marketing Agency Helped (Mis)name Downtown in the late 1980s?

Anyone? Because prior to the late 1980's, before a city funded Charlotte ad agency was tasked with building the Charlotte brand, it was called "Downtown." Which makes sense, since (everywhere but in Charlotte) the term…

Phillip Atchison Trends

You’re looking at a retailer’s most important brand touchpoint

If you work in the retail industry and haven’t read the The Good Jobs Strategy, by Zeynep Ton, a business professor at M.I.T.’s Sloan School of Management, then please do. It clarifies, expounds upon, and validates…

Author: Phillip Atchison

If you like British period drama, you’ll LOVE the Downton Abbey product line

Today’s consumer buying less … and has been since 1947.

Anyone Know Which Charlotte Marketing Agency Helped (Mis)name Downtown in the late 1980s?

You’re looking at a retailer’s most important brand touchpoint

Recent Posts

Our Approach to Sustainability

Celebrating the Wins

Wishing you peace and joy this holiday season!

What's your problem?

Newsletter

Step 1 of 4

Tell us a little about you: