Category: Insights

Leslie Kraemer Insights, Trends

Top Ten Retail Trends that Will Change the Way We Shop in 2014

As the U.S. economy continues to improve, it appears that a stronger job market and increased home values finally have consumers spending again. But make no mistake, today’s shopper is not the same over-spending drunken…
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Leslie Kraemer Insights, Trends

Grocery Shoppers Just Want To Have Fun

Just a few months ago, our shopper marketing agency helped Just$ave Foods rebrand their stores to become a more fun and exciting place to shop. The goal was to transform an everyday grocery store into…
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Phillip Atchison Insights

The emotional holiday shopper and 4 ways grocery retailers can take advantage

Beyond the seasonal hunt for the perfect present, the average holiday supermarket shopper goes through a remarkable transformation. People who have been shopping on autopilot, buying the same products habitually week-in and week-out suddenly change…
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Michael Stout Insights

Last-minute shoppers might actually have to travel to stores!

As we roll a few days closer to the Big Day, last minute shoppers are feeling the pressure. And while 2013 is on track to be a record-breaking year for online sales, these last few…
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