Category: Insights

This year’s top 50 U.S. retail brands – holistic, always open, and customer-centric.

Interbrand has released its 2013 list of the world’s Best Retail Brands, and a couple of local retailers continue to climb up the rankings.  Lowe’s Home Improvement, a long-time client of our Charlotte marketing agency,…

Grocery retailers: making the shift from category-management to consumer-centric

In recent years, we’ve seen grocery stores do many interesting things to attract customers. We’ve seen them tinker with new formats, emphasize their fresh department and create enticing loyalty programs, such as those tied to gas fill-ups.…

Fun predictive personalization tool helps home cooks spice up their kitchen

Everyone here at our Charlotte marketing agency likes to think of themselves as a foodies, and we all love to explore new recipes, flavor combinations, and ingredients. So it was a pleasure to discover the…

Competitive Brand Compatibility

How many times do you see a family out to dinner that, instead of talking, are staring at their ipads, ipods, iphones, and whatever Game Boys are called these days? We live in a disruptive…