Author: Leslie Kraemer

If you work at a Charlotte marketing agency, check out this “Super Desk”

The benefits and downsides of common work spaces have been in the agency world for decades. But no one can deny the  factor of The Barbarian Group’s newly designed offices—and the amazing, undulating “superdesk” that snakes through…

World Cup Jerseys get a Reddit Redesign

Football (or as it’s more commonly known in the US), has a rapidly growing fan base. Some say its popularity will soon surpass America’s “national pastime”, and in my opinion, rightfully so. We are just…

30 business cards that take a traditional (yawn) touchpoint to a new level

The origins of the first business card are a tad opaque, but I like to think it goes all the way back to the Stone Age, when a caveman handed another a rock with his name carved into…

IKEA blurs the line between its print catalog and its customers’ smart phones

In 2013, Ikea jumped into the world of augmented retail reality, when it released a companion app to go with its catalog — giving Swedish furniture fans access to bonus digital content related to products shown on…