Author: Phillip Atchison

Phillip Atchison Uncategorized

Pop-up Retail Continues to … Pop Up

If new products can come and go, why can’t the stores that display them do the same? From gallery-like shopping spaces with one-off exhibitions to mobile units (Charlotte based Boxman Studios, for example) bringing big…
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Phillip Atchison Insights

When Virtual Stores Go Bricks-and-Mortar

After years of criticizing physical stores as relics, some e-commerce giants are starting to realize that shoppers still enjoy the tactile experience of a real bricks-and-mortar location. EBay and Etsy are currently testing temporary stores,…
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Phillip Atchison Inspiration

Great Ad Campaign in Vancouver Makes Science Cool

Check out this fun advertising campaign for the Science World museum up in beautiful Vancouver. Comprised of a series of ambient installations and billboards dedicated to promoting science, the campaign includes smartly placed factoids that give out…
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Phillip Atchison Trends

Social Media for B2B Marketing

Even though our Charlotte ad agency specializes in shopper marketing, we still have a lot of clients who need strong, impactful B2B campaigns. And if that sounds like an odd combination (shopper marketing + B2B),…
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