Author: Leslie Kraemer

Pumpkinstein and a $7 Billion Halloween Industry

I do, but by admitting that, I’m exposing the huge generational gap between my Gen-X contemporaries and kids these days. Now, if an unaccompanied minor knocked on your door after dark and demanded candy, the…

Hormel Creates Bacon-Fueled Motorcycle

Yes, that is a motorcycle that runs on organic biodiesel fuel made from 100% Hormel Black Label bacon grease, and yes, the exhaust smells like bacon. This unique bacon bike is actually part of a…

The Ice Bucket Challenge – Social Media Genius or Slacktivisim?

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Packaging Success Clear As Day

Here at our Charlotte packaging design agency, we understand the value of a package. We know that its more than just a vehicle for the product, but that it’s also an opportunity to gain attention…