Author: Leslie Kraemer

Leslie Kraemer Inspiration

The Redesigned NYT Magazine – Typography Genius Matthew Carter Strikes Again

The design team at our Charlotte marketing agency has followed the work of Matthew Carter for years (a lot of our years, only a few of his), and it was exciting to open up this…
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Leslie Kraemer Insights

WFU’s Center for Retail Innovation – a great resource for retail marketers

North Carolina has one of the nation’s most renowned education systems, and in addition to providing employers in Charlotte with a pipeline of skilled men and women, it also offers Charlotte marketing agencies the opportunity to participate…
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our charlotte marketing agency loves plated
Leslie Kraemer Insights

Busy foodies put their money where their mouths are

If you’re a double-income household with no children or a with young children, you statistically find food subscription companies like Plated or Blue Apron very appealing. These two start-ups have the biggest market share of this rapidly…
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Leslie Kraemer Agency, Inspiration

Check out our nutty packaging design

This year, our Charlotte branding agency decided to show our appreciation for our clients with a little humor poking fun of the challenges we all face in the world of marketing and branding. The gift is a…
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Recent Posts

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Celebrating the Wins
January 14, 2026
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Wishing you peace and joy this holiday season!
December 23, 2025
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Paper, Purpose & Process: What It’s Really Like Designing for Paper Matters
December 22, 2025