Author: Leslie Kraemer

Leslie Kraemer Trends

Baby Boomers Continue to Dominate Spending

In the aftermath of the Great Recession, the U.S. home improvement industry has performed much better than the broader housing market, according to this new report from Harvard University’s Joint Center for Housing Studies. And although…
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Leslie Kraemer Insights

Why Do Infographics Make Great Marketing Tools?

With all the competition for consumer attention on the web, it takes more than just creative wording to capture eyeballs. Visual content is at an all-time high, and social media sites that focus exclusively on…
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Leslie Kraemer Inspiration

The Redesigned NYT Magazine – Typography Genius Matthew Carter Strikes Again

The design team at our Charlotte marketing agency has followed the work of Matthew Carter for years (a lot of our years, only a few of his), and it was exciting to open up this…
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Leslie Kraemer Insights

WFU’s Center for Retail Innovation – a great resource for retail marketers

North Carolina has one of the nation’s most renowned education systems, and in addition to providing employers in Charlotte with a pipeline of skilled men and women, it also offers Charlotte marketing agencies the opportunity to participate…
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