Tell genuine stories. Say it clearly and boldly. And don’t be afraid to take a few risks in order to stand out. To embody our new mantra, we emblazoned it on type-inspired t-shirts, which you…
As Charlotte’s population grew by 20% over the last decade, the dynamic of its neighborhoods has drastically changed. The older in-town neighborhoods have become a lot more expensive and desirable. Industrial areas have become more…
At our Charlotte branding agency, we spend a lot of time thinking about how colors affect perceptions and behaviors. This notion that color can impact someone’s impression of a brand, and even persuade them to make a…
As a part of our new bg brand refresh, we wanted to enhance the experience of our space as well, so we reached out to Carolina Urban Lumber to create a custom conference table. It was…
