Tag: Featured

A New Blue for Me and You

At our Charlotte branding agency, we spend a lot of time thinking about how colors affect perceptions and behaviors. This notion that color can impact someone’s impression of a brand, and even persuade them to make a…

A New (Environmentally) Friendly Office Addition

As a part of our new bg brand refresh, we wanted to enhance the experience of our space as well, so we reached out to Carolina Urban Lumber to create a custom conference table. It was…

Increasing Our Brand Experience with a Custom Scent

A brand identity can be a lot more than just a logo and a color palette, which is why, when thinking through our new brand, we wanted to tap into more than just the visual.…

Welcome to the 2020 (and Beyond) Virtual Holiday Shopping Experience

Oh, the holidays. I’m going to miss their non-digital commercial pageantry this year, especially the eye-popping displays of high-end retail in a big town like Manhattan, where I will not be spending our annual pre-Christmas…