Category: Inspiration

Who Made That Pantone Chip?

If you've ever worked in advertising, graphic design, apparel, or dozens of other aesthetically-inspired fields, then you know how important a role the Pantone color system plays. After all, one designer's concept of "taupe" is…

A Beautiful Daily Design Exercise

As the creative director of our Charlotte-based shopper marketing agency, I’m always looking for online sources of inspiration, and here’s a good one. Tilman Zitzmann is graphic designer in Germany who took a year off…

Get Your Grape On At Charlotte’s Hippest Retail Wine Experience

If you drink wine, you live in Charlotte, and you appreciate white-hot retail shopping experiences, then you should pay a visit to the Winestore. Usually, it takes quite a bit of knowledge and experience to…

Real men don’t wear leggings or tights. But they do wear meggings and mantyhose.

Our Charlotte marketing agency has recently been doing a ton of insight gathering and strategizing around the legwear category in ladies apparel. Especially the upwardly trending leggings and tights segments. The hosiery department is no…