Category: Insights

Oops we did it again.

Another year of ARC Awards and another set of wins for our talented corp com team and great client partners. The world’s premier annual report design competition handed over two silvers to us this year.…

From Red Hot Irons to Subtle Line Forms

Check out the power of branding in the new 2022 Annual Logo Trend Report. Remember those old Westerns where cowboys pulled a hot iron from the fire and branded cattle? While livestock branding today involves…

bg for the Win!

Cheers to bg for going 4 for 4 in this year’s ARC Awards, winning a gold, two silvers, and one honors in the world’s premier annual report competition. Congrats to our talented corp com team and…

A New Blue for Me and You

At our Charlotte branding agency, we spend a lot of time thinking about how colors affect perceptions and behaviors. This notion that color can impact someone’s impression of a brand, and even persuade them to make a…