Category: Insights

Phillip Atchison Insights

Manufacturing a Strong Brand

At birdsong gregory, we enjoy working with the many industrial manufacturing companies based in and around Mecklenburg County because so much opportunity exists to help them develop stronger brands. According to Deloitte’s Global Benchmark Study,…
Continue Reading
our charlotte marketing agency likes publix
Phillip Atchison Insights

Publix Brings An Employee-First Culture To The Carolinas

As the Great Grocer War heats up here in the Carolinas, it remains to be seen whether Publix’s “people-first” culture will provide an advantage on the battlefield, but in an industry with razor thing margins, this Lakeland, FL…
Continue Reading
Phillip Atchison Agency, Insights

10 Proposal Writing Tips our Charlotte Marketing Agency Lives By

When the opportunity for new business comes through the door, you need a proven way to create a proposal that sets your agency apart and captures the great things you have to offer. Here are ten…
Continue Reading
Phillip Atchison Insights

What is a Cybrid and how are they changing retail?

Up until now, generational age brackets have been defined by historical events like the post WW2 baby boom (Baby Boomers), but with newer generations now seemingly stuck with cryptic Orwellian labels like Generations X, Y,…
Continue Reading

Recent Posts

thumb
Content Worth Paying Attention To
September 21, 2026
thumb
Three ARC Awards for birdsong gregory
September 20, 2026
thumb
We Made the List! Again!
September 14, 2026