Category: Insights

6 Ways to Optimize Your Company’s LinkedIn Profile

It’s hard to pinpoint the moment LinkedIn began its evolution from a schmoozy cocktail party for HR recruiters and job applicants to the premier social network for consuming and sharing professional content. Maybe it was…

WFU’s Center for Retail Innovation – a great resource for retail marketers

North Carolina has one of the nation’s most renowned education systems, and in addition to providing employers in Charlotte with a pipeline of skilled men and women, it also offers Charlotte marketing agencies the opportunity to participate…
our charlotte marketing agency loves plated

Busy foodies put their money where their mouths are

If you’re a double-income household with no children or a with young children, you statistically find food subscription companies like Plated or Blue Apron very appealing. These two start-ups have the biggest market share of this rapidly…
our charlotte marketing agency loves catalogs

Start the presses: shoppers still love looking at catalogs

According to the Direct Marketing Association (DMA), the number of catalogs mailed in 2013 increased slightly to 11.9 billion, after years of steady decline (2014 numbers are not yet available). While that figure is about 60% of…