Category: Insights

Phillip Atchison Insights

3 Key Insights from the The Content Marketing Institute’s 2015 B2B Report

With the release of The Content Marketing Institute’s “B2B Content Marketing Benchmarks, Budgets and Trends” report for 2015, our Charlotte marketing agency gained a tremendous amount of actionable insights that validate both our own content marketing strategy and…
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Phillip Atchison Insights

6 Ways to Optimize Your Company’s LinkedIn Profile

It’s hard to pinpoint the moment LinkedIn began its evolution from a schmoozy cocktail party for HR recruiters and job applicants to the premier social network for consuming and sharing professional content. Maybe it was…
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Leslie Kraemer Insights

WFU’s Center for Retail Innovation – a great resource for retail marketers

North Carolina has one of the nation’s most renowned education systems, and in addition to providing employers in Charlotte with a pipeline of skilled men and women, it also offers Charlotte marketing agencies the opportunity to participate…
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our charlotte marketing agency loves plated
Leslie Kraemer Insights

Busy foodies put their money where their mouths are

If you’re a double-income household with no children or a with young children, you statistically find food subscription companies like Plated or Blue Apron very appealing. These two start-ups have the biggest market share of this rapidly…
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