Category: Trends

charlotte marketing agency
Phillip Atchison Trends

Finally, a Candidate All Americans Can Support.

. It’s election season in North Carolina (again), and in a state that may very well determine which party controls both the White House and the Senate,  politicians and their supporters are spending a lot of…
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charlotte marketing agency
Phillip Atchison Trends

More Shoppers Than Ever Despise Going To The Grocery Store

The annual American Customer Satisfaction Index (ACSI) examines the implications of new customer satisfaction benchmarks for traditional and online retailers, including office suppliers, home improvement chains, and clothing, electronics, and book sellers. The report also covers…
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marketing retail trends
Phillip Atchison Trends

Finally, A Button That Actually DOES Something.

Few marketing gimmicks have had the kind of break-out success as the Staples “Easy Button.” It was originally intended to be a fictitious button in a television ad campaign that ran back in the early aughts. But people liked it,…
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charlotte marketing agency
Leslie Kraemer Trends

What Do Advance Reservations, New Construction, And Digital Marketing Have In Common?

Findings from the Gartner 2015-2016 Chief Marketing Officer (CMO) Spend Survey clearly show that digital marketing is no longer a niche channel. According to Yvonne Genovese, Group Vice President at Gartner, “There is little doubt that digital marketing…
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