Category: Trends

Dunkin’ Drops ‘Donuts’

It’s official – Dunkin’ dropped the ‘Donuts’ from their name and simplified their look for a fresh, playful representation of the brand. The new branding will be reflected in advertising, on packaging, in stores and…

5 Steps To A Successful Channel Partnership

If you’re looking to capture a greater share of today’s increasingly competitive global marketplace, channel partnerships present a highly profitable opportunity for your company. By leveraging a sales force other than your own, you can develop…
branding agency charlotte

A Closer Look at the Ugly Christmas Sweater Meme

The ugly Christmas sweater has become a ubiquitous feature of the holiday season, on par with grumbling about Black Friday or wrestling with the Christmas lights. These tacky garments are now being re-appropriated from their perpetual spot…
charlotte marketing agency

Finally, a Candidate All Americans Can Support.

. It’s election season in North Carolina (again), and in a state that may very well determine which party controls both the White House and the Senate,  politicians and their supporters are spending a lot of…